CQ DTH has grown from a high-class niche service to a service for the masses. It has grown tremendously in India expecting to be bigger than USA in 2012?
RC Comparing the DTH Operations here with rest of the world, I find the main difference in the ARPU's, which in India is well below the western world at around 3.5 $ vs 40-60 $ in the developed economies. On the positive side, this may also mean we have plenty of headroom to grow.

CQ With 6 players already in the market it will be difficult for any new entrant to establish themselves. Pricing is the key for penetration increase.
RC We do have a problem of transponder shortage but it may not be possible or necessary to carry all channels, transponder capacity will grow in the future.

There is a push for digitalising Cable TV but in spite of its higher bandwidth availability digital cable is unlikely to be a major threat to DTH due to geographic reach and limitations.

Advertising, product development distribution reach and promotion are all ingredients that will help greater penetration, subsidies, will continue to be a reality for the foreseeable future.

Dish TV has always been the pioneer in both product innovation and technology, we expect to continue to maintain our leadership stance with new products and services.

CQ Is Interoperability still a major issue in DTH? If so, what measures are being taken by the industry?
RC Interoperability is a major issue in the industry but Dish TV is fully compliant , however some other major platforms are not, we hope the govt will push for this important mandatory feature to be delivered as envisaged in the licensing agreements.